Learn more about price segmentation

Here are some resources you might enjoy:

PRICING MINUTE: PRICE SEGMENTATION

This short video covers the basics of price segmentation – why leading companies are doing it and how to best execute it.

Segmentation for Scientific Pricing

This whitepaper reviews how to build an effective segmentation strategy that yields profitable results.

PRICE SEGMENTATION: WHAT YOU NEED TO KNOW

This segmentation guide covers how to develop segment-specific target prices that fully capture the value your customers perceive.

Webinar Replay

In Guiding Sales Teams with Target Prices, two pricing experts discuss the 3 keys that make pricing guidance stick.

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