Archive for May 2012

Is A La Carte Pricing Good For The Customer?

  • May 23, 2012
  • James Marland
A la carte pricing is good for air passengers, says a new report from IdeaWorks, a consultancy, quoted in this Economist article. The report references the...

What B2B Sales Managers Can Learn from Wine

  • May 3, 2012
  • James Marland
With all of this excitement about the Oscar-nominated Moneyball, could this story of the statistician who beats the experts play out in other contexts? It turns...